MandateWire
Branding, Website design
MandateWire is an FT-owned product that provides money managers with high-value, rapid, and reliable global investment intelligence.
I collaborated with the owners of MandateWire to refresh their product, which had become outdated and was underperforming.
I identified that the branding did not adequately emphasize the service: the sharing of information. The new look focuses on communication and collaboration. Additionally, I refreshed the art direction of their products to be more inclusive and reflective of their user base.
As part of the project, I updated all the marketing assets and developed a comprehensive user guide to enhance the product’s accessibility.